Executive Dinner . Age of Un-Marketing  Executive Dinner

Executive Dinner by invitation only
Strategies for the “Age of Un-Marketing”
Using highly contextual engagements to better acquire, grow and retain customers

An Executive Dinner by GEN - The Global Executive Network is an excellent opportunity to exchange ideas with experts and peers and discuss the latest and most important trends for a specific industry-related or management-focused topic.

This Executive Dinner is to discuss "Strategies for the 'Age of Un-Marketing' " in a high-level peer-to-peer environment. This exclusive event is limited to a number of 18–22 executive guests and participation is always free of charge.

Today’s consumers are more demanding (and vocal) of the companies they buy from and increasingly able to tune out unwanted, out of context messages, offers and products that marketers try to push. Tomorrows successful B2C organizations will need to operate in a new era of marketing – where they engage with customers that will buy more, not because they are offered more, but because they are offered better products and services that are highly relevant and contextual from companies that are trustworthy and consistent.

Topics to be discussed at this Dinner:

This Executive Dinner is of particular interest to:

Impressions of previous "Strategies for the 'Age of Un-Marketing' " Executive Dinners:

GUESTS
In October 2015, 23 guests from companies such as ING Retail, Vodafone Group, KBC Group, Tele2, Liberty Global, ABN AMRO, ASR Nederland, BNP Paribas, Rabobank Group, CZ Groep, Delta Lloyd, KPN, Allianz, Telenet, Ziggo, APG Asset Management and others exchanged experiences and best practices, expanded their personal networks and engaged in executive talk.

PräsentationDINNER SPEAKERS
At an Executive Dinner, you will listen to a Dinner Speech (exactly 15 minutes) by a distinguished expert presenting a concrete business case. All dinners are sponsored by the speakers. The focus of the evening is to encourage quality networking among the guests, facilitated by detailed guest introductions and GEN's unrivaled Connecting Services.

STATEMENT OF EXECUTIVE ATTENDEES
What executive attendees do say about GEN's Executive Dinners:

"This is to express my at most appreciation to GEN for inviting me to the “Drivers of Innovation and Growth” Executive Dinner held yesterday at Burj Al Arab. The event was very well planned & organized, fantastically executed and professionally directed. It was a real delight to be amongst such a wonderful and high caliber group of executives from various industries discussing, sharing and presenting various experiences from their own organizations. Once again, thank you very much for your kind assistance and support and once the event’s photos are published, please drop me a note."
EVP FINANCE (D) & VP INFORMATION TECHNOLOGY
Saudi Arabian Airlines
www.saudiairlines.com
Riyadh, Kingdom of Saudi Arabia
              -> more Statements


Marriott Grosvenor Square London
Our Executive Dinners always take place in
high-class
locations.

Executive Dinner
by GEN - The Global Executive Network


  Registration

Inês Henrigues  
Reservations are accepted only by e-Mail. Please contact:

Inês Henriques
e-Mail: info@the-global-executive-network.com
theglobalexecutivenetwork.com
Global Toll Free: +1-800-941-3216

Please note that your reservation is valid only after e-mail confirmations have been sent to you!
 

More Global Executive Networking: -> Professional Council -> ...more current Executive Dinners