Executive Dinner by invitation only |
An Executive Dinner by GEN - The Global Executive Network is an excellent opportunity to exchange ideas with experts and peers and discuss the latest and most important trends for a specific industry-related or management-focused topic. Executive Dinners are usually attended by between 18–22 executive guests and participation is always free of charge.
Learn from the "Strategies for Marketing in a Digital World" Executive Dinner how leading companies deal with the current market challenges and engage in high-level networking.
While customers have embraced digital technology into their daily lifes and made media consumption through digital channels the norm, brands have caught out trying to set up different teams to try and respond to these requirements. This is partly because the technology scared many marketers, and partly the legacy of the people that understood 'digital'.
The challenge with this approach is that often core marketing skills are forgotten in digital marketing teams that have become focused purely on direct response and performance. Increasingly we are seeing the divide between digital marketing and 'traditional' marketing disappear - or better still come together to produce something more powerful and effective and engaging the customer.
Customer don't see brands digital marketing as a separate thing – why should they? Connect with your peers on how to embrace digital as part of your marketing organization.
Topics to be discussed at this Dinner:
This Executive Dinner is of particular interest for:
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Impressions of previous "Strategies for Marketing in a Digital World" Executive Dinners:
GUESTS
In June 2019, 24 guests from companies such as Lotte World, Kia Motors, Nexen Tire, BC Card, Cheil Industry, CJ E&M, Daelim Industrial, Gmarket Auction, Goldwin Korea, Golfzon, Yes24, GS Homeshopping, Samsung Card, Samsung Electronics, Shinhan, Kumho Tire, SK Fashion, SK Telecom, Walkerhill Hotel, Kappa Korea, Woori Securities, Yakult Korea, 2001 Outlet, Hana, Hana Daetoo Securitie, Hankook Tire, Hyundai Capital Services, Hyundai Motor, Joongang Ilbo, Kangwon Land, Kyobo Books, LG Electronics, Lotte Card, Youngwon and others exchanged experiences and best practices, expanded their personal networks and engaged in shop talk.
DINNER SPEAKERS
At an Executive Dinner, you will listen to a "Strategies for Marketing in a Digital World" Dinner Speech (exactly 15 minutes) by a distinguished expert presenting a concrete business case. All dinners are sponsored by the speakers. The focus of the evening is to encourage quality networking among the guests, facilitated by detailed guest introductions and GEN's unrivaled Connecting Services.
STATEMENT OF EXECUTIVE ATTENDEES
What executive attendees do say about GEN's Executive Dinners:
"I was really impressed by the seniority and quality of people you were able to gather for that dinner. I look forward to receiving an invitation for future event so that I can get other executives of my company benefiting from such function. The venue was also greatly selected"
Head of Strategic Projects
AXA Insurance (Gulf) B.S.C.©
www.axa-gulf.com -> more
Statements
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Registration
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Reservations are accepted only by e-Mail. Please contact: Inês Henriques Please note that your reservation is valid only
after e-mail and fax confirmations have been sent to you! |
| More Global Executive Networking: | -> Professional Council | -> ...more current Executive Dinners |
