Executive Dinner . Retail Transformation 

An Executive Dinner by GEN - The Global Executive Network is an excellent opportunity to exchange ideas with experts and peers to discuss the latest and most important trends for a specific industry-related or management-focused topic.

This Executive Dinner is created to discuss 'The Future of Retail Transformation in Australia 2018' in a high-level peer-to-peer environment. This exclusive event is limited to a number of 18–22 executive guests and participation is free of charge.

The future of retail commerce in Australia is being shaped by four powerful trends. Firstly, shoppers are seeking exceptional and seamless experiences online and offline. Secondly, retailers and brands are faced with intensified competition from large scale technology driven e-commerce players, and the growth of acquisitions and partnerships amongst retailers and marketplaces. Thirdly, brands and retailers are responding to the industry disruption by increasingly leveraging on technology and data collaboration to level the playing field to create differentiated and personalized customer experience. Finally, the blurring between social and commerce will continue to build up; in Australia social commerce is seen as the new frontier for online business and more purchases are progressively made over social platforms.

The Executive Roundtable moderated by David White, National Leader – Australia Retail, Wholesale & Distribution Group of Deloitte and hosted by Pressy Sankaran, Criteo’s Head of ANZ is a platform for leading brands and retailers to share their aspired technological needs and challenges. In this discussion, the leaders will discuss the future of technology and an ecosystem that can shape a vibrant future for retailers and brands.

Venue The Langham, Sydney 89–113 Kent Street Sydney NSW 2000 w: www.sydney.langhamhotels.com Date 5th March 2018 Time 6.30 pm –10.30 pm

Topics to be discussed at this Dinner:

O2O customer journey

• What is the state of mobile sales readiness and optimization of ANZ retail, brand and marketplaces?
• Poll: 2018 priority – mobile / app or offline optimization
• The attributions to the current state of readiness
• Renewed push toward loyalty programs by collecting email addresses in stores for sales receipts is becoming the norm. These tactics can provide granular shopper data and help retailers establish online and offline data connections.

Data collaboration

• Challenges and inhibitors of data collaboration
• Poll: are you part of the open ecosystem to data share to understand customer behaviour better?
• The benefits of data collaboration – customer behaviour, customer satisfaction, profits, buying platform (PC, mobile, app)
• Business priorities in 2018 – growth hacking and prospecting vs customer retention and loyalty

The growth of acquisitions and partnerships

• Intensified competition - what is the largest threat and what is your response?
• Poll: Are walled gardens seen as a threat or a boon
• The choice partners to build an ecosystem

The social-commerce relationship

• Facebook’s Marketplace service has been running in a number of countries including the U.S., UK and Australia, and lately has been expanded to buyers and sellers in 17 European markets too
• Poll: Plans to use social platforms as a revenue generating channel
• Impact of the evolution of social platforms (accepting payment and taking a clip of the sale) to retailers and brands

Guests in focus:

Chief Marketing Officer Head of Marketing

Head of Digital Marketing Head of eCommerce

STATEMENT OF EXECUTIVE ATTENDEES
What executive attendees do say about GEN's Executive Dinners:

"This is to express my at most appreciation to GEN for inviting me to the “Drivers of Innovation and Growth” Executive Dinner held yesterday at Burj Al Arab. The event was very well planned & organized, fantastically executed and professionally directed. It was a real delight to be amongst such a wonderful and high caliber group of executives from various industries discussing, sharing and presenting various experiences from their own organizations. Once again, thank you very much for your kind assistance and support and once the event’s photos are published, please drop me a note."
EVP FINANCE (D) & VP INFORMATION TECHNOLOGY
Saudi Arabian Airlines
www.saudiairlines.com
Riyadh, Kingdom of Saudi Arabia              -> more Statements

 Registration

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